The payment gateway plays a critical role in the customer service journey for eCommerce merchants. A delay in checkout or an overly complicated place to process payments is one of the reasons why customers leave shopping carts in a hurry. The good news is that BigCommerce has many available payment processing integrations with quick and easy setup (no coding is required). When you select the appropriate payment processing partner for your business, you’ll benefit from:
- Improved checkout conversion rates
- More options for customers to checkout (credit cards, scans, BNPL, etc.)
- Building trust with security and compliance
- Reducing transaction fees and operating costs
- Opening your store to new international markets
- Providing customers with seamless, positive experiences from beginning to end.
Letโs take a look at the best payment processing integration options available to most BigCommerce merchants.
1. PayPal (Powered by Braintree)
For the majority of BigCommerce users, PayPal is the clear leader because of its broad audience and extensive travel around the globe. PayPal has an excellent reputation, offers advanced protection against fraud and has a PCI compliant environment. In addition, BigCommerce’s platform has integrated PayPal powered by Braintree as a default payment gateway option. Therefore, the set-up process is quick and uncomplicated.
Advantages
- Accepts Credit cards, debit cards, PayPal wallet, Venmo, and PayPal credit
- Available in Over 200 countries worldwide
- Provides advanced protection against fraud and secures compliance with PCI report standards.
- Fast resolution of customer disputes/claims.
- Quick on-boarding process of merchants.
Best suited for
Stores desiring a secure, simple, globally trusted payment gateway option with rapid implementation time.
2. Stripe
Stripe’s platform is highly known among Developers based on the quality of tools it provides, speed of processing transactions, and the many ways in which customers can pay. Stripe provides businesses with a straightforward and secure way to check-out.
Advantages
- Supports 135+ currencies.
- Supports Apple Pay, Google Pay, Klarna, AfterPay, etc.
- Transparent pricing (no hidden fees).
- Best-in-class fraud detection capabilities.
- Fast payouts and extensive reporting capabilities.
Best Suited for
Those looking to expand their business internationally with flexible Payment options.
3. The “Authorize.net” Payment Gateway
The Authorize.net payment gateway has been around for many years and is a trusted name in the payment processing industry. It is an acceptable payment option for merchants looking for a secure and flexible enterprise-level payment solution.
Highlights of the Authorize.net Payment Gateway
- Accepts payment via all major credit cards and debit cards as well as digital wallets such as PayPal and Amazon Pay.
- Powerful fraud prevention tools to protect your customer’s information.
- Allows you to create customers and manage recurring payments.
- Easy to integrate with BigCommerce.
- Excellent customer service support system.
Best Suited For
Enterprise companies, subscription type businesses, or any merchant who requires a high level of fraud protection.
4. Square
Square is a popular choice for both online and offline retailers. This is the only company in the industry to offer a comprehensive system that will sync your eCommerce transactions to your in-store purchases.
Highlights of the Square Payment Gateway
- Works great for retailers who sell their products online and in-person (retail + eCommerce).
- Easy to understand “flat-rate” pricing for all payment types.
- Includes a built-in POS system.
- Funds are deposited in your bank account the next business day.
- Accepts payments made by Digital Wallets.
Best Suited For
Retailers looking for a simple way to combine their online/eCommerce sales and their in-store sales.
5. Adyen
Adyen provides payments for some of the largest companies in the world including Uber, Spotify, eBay, and many more. They provide Fast, Low-cost, and High-quality payment processing for all customers who purchase through a BigCommerce store.
Highlights of the Adyen Payment Gateway
- Supports over 250 different methods of payment globally.
- Provides a comprehensive and intelligent risk management and fraud prevention system.
- One platform for managing payments across multiple channels.
- A very scalable and flexible payment solution for any type of business with enormous growth potential.
- Real-time access to transaction data, analytics, and history.
Best Suited For
Enterprises and Global Brands looking for a strong and advanced payment infrastructure.
6. Amazon Pay
Amazon Pay enables a streamlined checkout process as consumers can complete the checkout process via existing Amazon accounts. The result is an increase in conversion rates and a reduction in friction.
Key Advantages:
- The ability to checkout with one click
- The ability to create strong consumer trust
- Fraud detection is backed by Amazon
- The ability to utilize Amazonโs Alexa for voice-based purchases
- A fast, seamless integration with BigCommerce.
Who Itโs Best For:
Stores that want to reduce cart abandonment, improve consumer trust, and provide customers with a convenient checkout option.
7. Klarna
Klarna has established itself as one of the leading providers of Buy Now Pay Later (BNPL) services and offers shoppers the freedom to choose their payment method. This has caused Klarna to become popular among Millennials and Generation Z due to their improved purchasing power, boosting overall AOV.
Key Advantages:
- Multiple payment plans available after purchase
- Increased conversion rates and AOV
- Support for Debit/Credit and Direct Banking Payment Options
- High levels of trust among Millennial and Gen Z consumers
- Zero risk for merchants.
Who Itโs Best For:
Fashion, electronics, or lifestyle brands looking to target younger consumers.
8. Afterpay
Another popular BNPL provider, Afterpay, provides consumers with the opportunity to make purchases with zero interest payments through interest-free installment options. As a result, this has made consumers more confident in their ability to make larger purchases.
Key Advantages:
- Zero interest payments
- Increased purchasing potential for consumers
- Fast setup within BigCommerce
- Attracts young consumers
- The merchant receives payment upfront.
Who Itโs Best For:
Businesses selling mid-priced or high-ticket items.
Tips for Selecting a BigCommerce Payment Gateway
Things to consider when selecting a payment gateway for your store:
Customer Base
Is your customer base a local or global one? Do your customers prefer to use a wallet, credit/debit card, or BNPL?
Fees
Different payment gateways will charge different fee structures. Select a payment gateway that corresponds with your in-house sales volume.
Payment Methods
The more payment methods you offer, the higher the chance of converting your customers to paying customers.
Security/Fraud Protection
Be sure that your payment gateway is PCI compliant, uses encryption, and has robust fraud protection features.
Easy Integration
Always select a payment gateway that integrates with BigCommerce quickly and easily.
Payout Timing
The faster a payment gateway pays you (the merchant), the more stable your cash flow will be.
Final Words
A payment gateway does not just serve as a checkout method for your merchants; it is a significant element of the entire customer experience. BigCommerce provides shop owners the opportunity to select the best, most secure, scalable and most conversion-friendly payment processors available. Depending on whether you are looking for rapid onboarding, international payments, low transaction fees, or a high level of fraud protection; each of the payment gateways covered in this article are perfect for all types of businesses.
Choosing the right payment gateway not only makes the entire transaction process more efficient, but also improves trust, increases conversion rates, and fosters long-term development of your BigCommerce store.
